Pakistan’s leading branded biscuits company, EBM, has once again sponsored this year’s 19th Youth Leaders Conference. With innovation, leadership and breaking barriers as its core philosophy, EBM continues to take initiatives such as these to drive the youth of Pakistan to even greater heights. 

The 6-day conference kick-started just recently in Karachi, all the while ensuring maximum adherence to SOPs by all participants and organizers. This year’s theme was ‘Breakthrough’ in which speakers from different industries were encouraged to share inspiring stories about their struggles and the achievements to help motivate students for challenges ahead.

While speaking on the partnership of EBM and YLC, Aaminah Saeed, Deputy General Manager Marketing said, ‘EBM has believed in bringing the youth of Pakistan to positions of great strength. Each initiative and partnership revolve around training and cultivating the best possible skill set for the future of Pakistan. The ever-changing business environment, it is imperative to bring young female leaders into the fold also. With this in mind, our sponsorship with YLC has been aimed toward inspiring the youth. We hope to continuously extend our support to platforms designed to creating a stronger Pakistan.’

The Young Leaders Conference aims to educate and involve the youth in healthy discussion for the free flow of ideas and for them to receive valuable knowledge from experienced leaders who are serving our nation. EBM has persistently been committed to offer its support in order to cultivate our people through education and awareness campaigns. It firmly believes that youth empowerment is the most crucial step towards the progress of a nation and, thus has frequently supported many such youth programs in the past.