Zong shines at Asian Innovation Excellence Awards 2026

Zong has won four awards in the telecommunications category at the Asian Innovation Excellence Awards 2026 held in Singapore, reinforcing its position as a leading technology services enterprise in Pakistan. The company received the Pakistan Brand Innovation of the Year award for its AI-powered 5G campaign, “Aisa Hai Future,” which leveraged artificial and augmented intelligence to showcase Pakistan’s digital future and strengthen brand differentiation.

Zong also secured the Pakistan Technology Innovation of the Year award for its in-house AI-driven Self-Intelligent Radio Access Network (RAN) Optimization platform, designed to autonomously detect and resolve network congestion, improving service quality and responsiveness.

Its “My5 – Family Sharing Package” won Pakistan Consumer Service Innovation of the Year for providing flexible family connectivity along with value-added benefits such as insurance, lifestyle perks and digital streaming services.

In addition, DI-CAPE, Zong’s digital commission governance platform, received the Pakistan Financial Innovation of the Year award for enhancing transparency, efficiency and partner enablement across the company’s distribution network.

Commenting on the achievement, Zong’s Head of Strategy and Company Spokesperson, Nabila Yazdani, said the awards reflect the company’s commitment to leveraging AI, 5G and home-grown innovation to deliver value for customers, partners and Pakistan’s digital ecosystem.

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