Toyota’s dream car art contest spotlights Pakistan’s young artists

Indus Motor Company (IMC), in collaboration with Toyota Motor Corporation Japan, hosted the Grand Finale of the Toyota Dream Car Art Contest in Lahore, reaffirming its commitment to nurturing creativity, innovation, and imagination among Pakistan’s children. As one of the world’s largest art competitions for children aged 15 years and below, the contest continues to provide young dreamers with a platform to envision the future through the power of art.

This year’s edition witnessed unprecedented participation, with 29,535 artworks submitted from across Pakistan. A remarkable 1,408 schools participated in the competition, including 638 government and underprivileged schools, reflecting IMC’s continued efforts to make creative opportunities accessible to children from every segment of society. Following a rigorous evaluation process, 488 artworks were shortlisted from the nationwide collection for final judging.

Continuing its tradition of recognizing exceptional talent, IMC also presented its special category awards. This year, a new recognition, the “Vice Chairman Choice Awards,” was introduced, with three outstanding artworks personally selected by Mr. Shinji Yanagi, Vice Chairman of Indus Motor Company. These awards celebrate originality, imagination, and artistic excellence from a unique leadership perspective.

The grand event celebrated 27 regional winners, with 9 exceptional young artists honored as National Winners, whose artworks represented Pakistan on the global stage at the Toyota Dream Car Art Contest finals in Japan. Additionally, 3 artworks received the Jury Choice Award, while 3 entries were recognized with the “Waku Doki” (heart-pumping excitement) award, selected by the engineers of IMC. 

The “Vice Chairman Choice Award” was presented to 3 creative artworks by the Vice Chairman Mr. Shinji Yanagi. The “CEO Choice Award” was presented to 3 outstanding artworks by Mr. Ali Asghar Jamali, CEO of Indus Motor Company.

Gracing the occasion as Chief Guests were Mr. Ali Asghar Jamali, CEO of Indus Motor Company, and Mr. Shinji Yanagi, Vice Chairman of IMC. The event was also attended by Toyota Dealer Principals, Toyota Suppliers, renowned journalists and members of the distinguished jury panel, whose expertise and dedication played a vital role in identifying Pakistan’s brightest young artistic talent.

The esteemed jury comprised renowned faculty members from the Indus Valley School of Art & Architecture—Aliya Yousuf, Khalid Anwar, Masood A. Khan, and Abdul Jabbar Gull—whose professional insight ensured a transparent, fair, and inspiring selection process.

Speaking on the occasion, Mr. Ali Asghar Jamali, CEO of Indus Motor Company, said: “The Toyota Dream Car Art Contest is more than an art competition—it is a celebration of imagination, innovation, and the limitless potential of Pakistan’s children. The record-breaking participation this year, particularly from government and underprivileged schools, reflects our commitment to creating opportunities that inspire every child to dream boldly. At IMC, we believe today’s imagination shapes tomorrow’s innovations, and we are proud to continue leading initiatives that empower young minds across Pakistan.”

Commenting on the introduction of the new award category, Mr. Shinji Yanagi, Vice Chairman of IMC, said: “Every artwork tells a unique story and reflects the boundless creativity of young minds. The Vice Chairman Choice Awards were introduced to recognize artworks that particularly embody originality, emotion, and bold imagination. It has been a privilege to witness the extraordinary talent of Pakistan’s children.”

Through the Toyota Dream Car Art Contest, IMC continues to strengthen its role as a champion of youth development and creative expression in Pakistan. By reaching thousands of children across the country, including those from underserved communities, the company remains committed to inspiring the next generation to dream bigger, think creatively, and contribute to building a better future.

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