Bank Alfalah, one of Pakistan’s leading commercial banks, has launched AlfaMall on WhatsApp. This groundbreaking e-commerce shopping platform enables customers to browse, select, and purchase products directly within the messaging app.

This innovative solution caters to the growing demand for mobile-first, hassle-free transactions, marking a significant step forward in digital banking and e-commerce. With AlfaMall on WhatsApp, shopping has become more accessible and convenient for users across Pakistan.

Muhammad Yahya Khan, Chief Digital Officer at Bank Alfalah, stated, “We’re redefining e-commerce accessibility with AlfaMall on WhatsApp. By integrating a structured product catalog and seamless transaction process, we’re simplifying the shopping journey and bridging the gap between digital banking, e-commerce, and messaging platforms.”

With features like Buy Now Pay Later (BNPL) available on any issued credit card in Pakistan, customers can conveniently afford to buy items with easy installments from AlfaMall on WhatsApp.