Infobip, a global cloud communications company for business and lead a leader in omnichannel engagement, organized a live event titled “The Human Touch: What it Takes to Deliver an Exceptional Customer Experience”. As a leading service provider in cloud communication, Infobip is keen on providing the right customer experience solutions to simplify how brands connect with, engage, and delight their customers on a global scale.

The event was attended by a vast portfolio of companies from Pakistan, featured vital industry leaders and speakers who discussed essential tips on delivering exceptional customer experiences with a human touch.

“Our aim is always to keep businesses aware of the best practices in CX to retain and expand their customer base. Today, 91% of consumers are more likely to shop with brands who recognize, remember, and provide them with relevant offers and recommendations,” shared Safder Merchant, Country Manager Pakistan, Infobip.

At the event, Infobip covered specialized CX topics ranging from new trends in customer behaviour and building stronger customer relationships to addressing hidden industry challenges and how to deliver a personalized digital customer journey.