Pakistan Single Window (PSW) and Alibaba.com have signed an agreement to introduce a digital Trade Data Confirmation Service to enhance transparency and trust in international e-commerce transactions involving Pakistani exporters.

The new service will combine PSW’s digital trade infrastructure with Alibaba.com’s global B2B marketplace, allowing independent digital confirmation of exporters’ trade declarations through API-based requests and responses without transferring underlying trade data. The initiative is expected to strengthen buyer confidence in Pakistani suppliers and facilitate their access to global markets.

Chief Executive Officer of PSW, Syed Aftab Haider, said the collaboration demonstrates how Pakistan’s digital trade infrastructure can support innovative services that improve transparency, integrity and reliability across supply chains. He noted that trade data confirmation services would create new opportunities for cooperation between private digital platforms and government-mandated single-window systems.

<Commenting on the partnership,> Summer Gao, Head of Pakistan Business at Alibaba.com, said the initiative would further strengthen trust on the platform, help Pakistani exporters conduct business more seamlessly with international buyers and establish a higher standard of transparency in cross-border e-commerce.

The two organisations said the collaboration reflects their commitment to supporting Pakistani businesses, strengthening international trade partnerships and promoting Pakistan’s integration into the global digital economy.