Sarsabz Fertilizer, a flagship brand of Fatima Fertilizer under the Fatima Group, along with the Government dignitaries at the occasion of second Kissan Day celebrations pledged to work for farmer prosperity. The day was proposed by Fatima Group as a special first-time initiative in 2019 to recognize December 18 as ‘Kissan Day’ in Pakistan which was also recognized by the Federal Government.

This day was meant to pay tribute to the contributions of Pakistani farmers across the country and to highlight their issues and challenges for the attention of important policy and decision makers related to the agriculture sector.