AlfaMall and Atlas Honda host prize distribution event to celebrate lucrative collaboration

AlfaMall, a leading e-commerce platform and Atlas Honda, Pakistan’s most popular motorcycle manufacturer have mutually enabled customers to acquire their required means of transportation on installments in an affordable and convenient manner. In celebration of Honda’s CD-70 motorcycle being the star performer at AlfaMall, sold on installments at 0% mark-up both organizations hosted a prize distribution event for customers offering them lucrative incentives for their contributions.

Atlas Honda has set new sales records in terms of motorcycles sold during October and November 2021 with 125,031 and 128,503 units sold respectively during these two months. The company, which is also regarded as the pioneer of the two-wheeler industry, has a strong brand value and robust customer loyalty. With AlfaMall, customers have the opportunity to purchase a diverse array of products including Atlas Honda motorcycles through a secure process which also offers 0% markup instalments for easier purchases. In collaboration, AlfaMall drove significant sales volumes for Atlas Honda across Pakistan allowing the established brand to become an accessible option for potential customers, that too through a unique online platform. As a pioneer in the banking e-Commerce segment, AlfaMall has revolutionized customer experiences in an increasingly digital marketplace.

Commenting on the development, Yahya Khan, Group Head Digital Banking Group, stated; “The world is witnessing a rapidly growing shift towards digitization in all aspects of life especially Buy Now Pay Later (BNPL) e-Commerce. At AlfaMall, we have been at the forefront of this evolving ecosystem setting unprecedented examples for the industry. We are offering a diverse portfolio of unique products being offered on BNPL including two wheelers through productive collaborations with leading brands like Atlas Honda. The substantial sales achieved by Honda through our platform highlight marriage of a strong financial brand with a strong auto-manufacturer brand.”

Further adding his views, Atlas Honda representative noted: “Atlas Honda has been the leading motorcycle manufacturer and retailer in Pakistan for many years. Our strong brand image, product quality and corporate values enable us to stand out from the market. This partnership with AlfaMall has enabled us to extend our reach in a more affordable and convenient manner to customers that are inclined towards online purchases.”

AlfaMall is a distinct platform that offers customers the ability to purchase a host of products including smartphones, electronic appliances, home & lifestyle products and motorcycles to name a few.

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